Lesley McCarthy, Builders Design
January 11 | 10:00 – 10:45 AM
55+ Housing Central – West Concourse, Level III, Room W307A
Don’t miss this comprehensive visual presentation that identifies the top macros driving 55+ home design. You will come away with an in-depth knowledge of what the 55+ buyer wants in fit & finishes, technology, color and much more.
Start the year off right by learning the latest in home automation and technology geared to the 55+ buyer, most wanted fit and finish features for the 55+ buyer and strategies on making life easier for the 55+ buyer.
Learn about the latest trends in the Evolution of Amenities, tips to increase the Perceived Value of your property and understand how Colors emotionally impact the generations, and more!
Wednesday, January 11 | 3:45 – 4:45 PM
Location: Design Studio – West Concourse, Level III, Room W311E
Presenter(s): Britney Gilley, Builders Design, Gaithersburg, MD
See Your There!!! #designstudio
Wednesday, January 11 | 9:45 – 10:15 AM
Location: Multifamily Central – West Concourse, Level III, Room W308A
Panelist(s): Britney Gilley, Builders Design | William Ramsey, KTGY | Brad Shapiro, Shapiro & Company
A team of architects and designers have scoured the show floor to find you the latest and greatest in multifamily products and companies that are a must-see at this year’s event. Hear about what these companies offer, why you should see them and where you can find them on the IBS show floor.
Presented with a Gold 2016 OBIE Award, we are honored to partner with John Wieland Homes and Neighborhoods in merchandising excellence for Meeting Park in Marietta, GA.
Contact Builders Design today to help you SELL MORE HOMES!
Joe Duffus, MIRM, Builders Design
Thursday, January 12 | 8:30 – 9:30 AM
What It’s About: Teaching is the new selling tool, and buying homes is a retail experience. This advanced session will discuss the top trends in home design and sales for 2017, including: what each generation is looking for when purchasing a new home; what colors appeal to each generation; fit, fixture and finish trends; lighting and flooring; the latest technology for the connected home and the items that must be included in your model home to create that perfect retail experience.
What You’ll Learn: Learn why buying and selling homes is a retail experience. Identify what each generation desires in their new home purchasing experience and how to market to each. Discover what is trending in new homes for 2017 and how to increase profit centers with these trends. Learn what every woman wants in the home buying experience and why that matters.
Continuing Education: NAHB – 1.00 CE hour(s), NKBA – 0.1 CEU(s), AIA – 1.00 LU/HSW hour(s)
How to Attend: Participants must be registered for a full registration package or a 1-day education with expo pass package valid for the day of the session they wish to attend. Seating for Building Knowledge sessions will be on a first-come, first-served basis.
IA CES Credit Eligible: NAHB is a Registered Provider with the American Institute of Architects Continuing Education Systems. Credit earned on completion of this course will be reported to CES Records for AIA members by the Provider. Certificates of Completion are available upon request.
CALL TODAY to discuss our CORE program
AFFORDABLE. Complete turn-key packages. Starting as low as $20 per square foot.
FAST. In as little as 30 days!!*Certain parameters may apply
EFFECTIVE. We leverage our proprietary science to SELL MORE HOMES!